---
title: "Radio Broadcasting Services | Professional Radio Broadcasting Solutions"
description: "Expert radio broadcasting services covering compliant, reliable, and high-quality solutions tailored to your needs. SAC Code 998461."
canonical: "https://busy.in/sac-code-998461/"
---

# Radio Broadcasting under SAC Code 998461

Part of [SAC 9984: Telecommunications & broadcasting supply services](https://busy.in/sac-code-9984/).

Radio broadcasting services under SAC 998461 cover the creation and transmission of radio programmes, including music shows, talk shows, news bulletins and special features, over AM, FM or digital radio channels. Broadcasters earn revenue from advertisements, sponsorships, content syndication and sometimes subscription based or branded radio services for specific clients. The supply here is the broadcasting service itself, whether to the general public or to enterprise customers, and GST on such radio broadcasting services is determined using this SAC code and the applicable rate.

## 998461 SAC Code GST rate

For GST purposes, radio broadcasting falls under broadcasting and media services. The taxable value usually includes advertising airtime, sponsored programme slots, content syndication fees and charges for customised radio channels or branded content solutions.

After the September 2025 GST revision, radio broadcasting services that are not eligible for any special concession are generally taxed at the standard 18% rate. Advertisers and businesses purchasing branded radio content can often claim input tax credit where they are registered and the expense is linked to their taxable outward supplies.

**The table below presents the latest standard GST rate for SAC code 998461.**

| SAC code | Description | New GST rate (from 22 Sep 2025) | Old GST rate (till 21 Sep 2025) | Notes |
| --- | --- | --- | --- | --- |
| 998461 | Radio broadcast originals | 18% with ITC | 18% with ITC | Creation and supply of radio broadcast originals under this SAC are taxed at 18% GST as broadcasting related services; there is no separate reduction under the 56th meeting decisions. |

In daily practice, radio broadcasters should apply 18% GST on taxable advertising and service charges, mention SAC 998461 on invoices and ensure their GST returns correctly reflect this broadcasting income.

## Practical classification guidance

This code is best used when the primary supply is radio broadcasting, whether traditional or digital. Other SAC codes in the heading should be chosen when the main service is television broadcasting, pure digital streaming, online information portals or separate media content services.

## Conclusion

This code is meant for radio broadcasting services where programmes and advertising content are transmitted to listeners over radio networks or digital radio platforms. The service is typically taxed at 18% under GST, and using the correct code and rate in % helps both broadcasters and advertisers keep GST compliance simple. As radio increasingly overlaps with digital platforms, businesses should track new GST guidance on hybrid media and bundled advertising solutions.

## Explore more

### Other SAC services under 9984

- [998411: Carrier](https://busy.in/sac-code-998411/)
- [998412: Fixed Line Telephone](https://busy.in/sac-code-998412/)
- [998413: Mobile Telecom](https://busy.in/sac-code-998413/)
- [998414: Private Network](https://busy.in/sac-code-998414/)
- [998415: Data Transmission](https://busy.in/sac-code-998415/)
- [998419: Telecommunication](https://busy.in/sac-code-998419/)
- [998421: Internet Backbone](https://busy.in/sac-code-998421/)
- [998422: Broadband Internet](https://busy.in/sac-code-998422/)
- [998423: Online Fax](https://busy.in/sac-code-998423/)
- [998424: Video Conferencing](https://busy.in/sac-code-998424/)
- [998429: Internet Telecom](https://busy.in/sac-code-998429/)
- [998431: Online Information](https://busy.in/sac-code-998431/)
- [998432: Online Audio Streaming](https://busy.in/sac-code-998432/)
- [998433: Online Video Streaming](https://busy.in/sac-code-998433/)
- [998434: Software Download](https://busy.in/sac-code-998434/)
- [998435: E Book Download](https://busy.in/sac-code-998435/)
- [998439: Digital Content](https://busy.in/sac-code-998439/)
- [998441: News Agency](https://busy.in/sac-code-998441/)
- [998442: Independent Journalist](https://busy.in/sac-code-998442/)
- [998443: Audiovisual News](https://busy.in/sac-code-998443/)
- [998451: Library](https://busy.in/sac-code-998451/)
- [998452: Digital Archive](https://busy.in/sac-code-998452/)
- [998453: Historical Archive](https://busy.in/sac-code-998453/)
- [998462: Television Broadcast](https://busy.in/sac-code-998462/)
- [998463: Radio Channel](https://busy.in/sac-code-998463/)
- [998464: Television Programmes](https://busy.in/sac-code-998464/)
- [998465: Broadcasting](https://busy.in/sac-code-998465/)
- [998466: DTH](https://busy.in/sac-code-998466/)

### All SAC headings

- [99: All Services Accounting](https://busy.in/sac-code-99/)
- [9954: Services in building & construction](https://busy.in/sac-code-9954/)
- [9961: Services in wholesale trade](https://busy.in/sac-code-9961/)
- [9962: Services in retail trade](https://busy.in/sac-code-9962/)
- [9963: Accommodation, food & beverage services](https://busy.in/sac-code-9963/)
- [9964: Passenger transport services](https://busy.in/sac-code-9964/)
- [9965: Goods transport services](https://busy.in/sac-code-9965/)
- [9966: Rental services of transport vehicles](https://busy.in/sac-code-9966/)
- [9967: Supporting services in transport](https://busy.in/sac-code-9967/)
- [9968: Postal & courier services](https://busy.in/sac-code-9968/)
- [9969: Electricity, gas & water supply services](https://busy.in/sac-code-9969/)
- [9971: Financial & related services](https://busy.in/sac-code-9971/)
- [9972: Real estate services](https://busy.in/sac-code-9972/)
- [9973: Leasing or rental services](https://busy.in/sac-code-9973/)
- [9981: Research & development services](https://busy.in/sac-code-9981/)
- [9982: Legal & accounting services](https://busy.in/sac-code-9982/)
- [9983: Professional, technical & business services](https://busy.in/sac-code-9983/)
- [9984: Telecommunications & broadcasting supply services](https://busy.in/sac-code-9984/)
- [9985: Support services to business](https://busy.in/sac-code-9985/)
- [9986: Support services to agriculture, hunting, forestry & more](https://busy.in/sac-code-9986/)
- [9987: Maintenance, repair & installation services](https://busy.in/sac-code-9987/)
- [9988: Manufacturing services on physical inputs](https://busy.in/sac-code-9988/)
- [9989: Services in publishing, printing & bookbinding](https://busy.in/sac-code-9989/)
- [9991: Public administration & other services](https://busy.in/sac-code-9991/)
- [9992: Education services](https://busy.in/sac-code-9992/)
- [9993: Human health & social care services](https://busy.in/sac-code-9993/)
- [9994: Sewage & waste collection](https://busy.in/sac-code-9994/)
- [9995: Services of membership organizations](https://busy.in/sac-code-9995/)
- [9996: Recreational, cultural & sporting services](https://busy.in/sac-code-9996/)
- [9997: Other Services](https://busy.in/sac-code-9997/)