--- title: "Tourism Promotion Services | Professional Tourism Promotion Solutions" description: "Expert tourism promotion services covering compliant, reliable, and high-quality solutions tailored to your needs. SAC Code 998557." canonical: "https://busy.in/sac-code-998557/" --- # Tourism Promotion under SAC Code 998557 Part of [SAC 9985: Support services to business](https://busy.in/sac-code-9985/). Tourism promotion and visitor information services under SAC code 998557 cover the work of promoting destinations and helping visitors with reliable travel information. State tourism bodies, destination marketing organisations and private agencies use this code when they run campaigns, operate help desks or manage tourist information centres. Using SAC 998557 properly makes sure GST on promotion retainers, campaigns, brochures and visitor support services is handled in a consistent way. ## 998557 SAC Code GST rate Services under SAC 998557 fall within the Travel arrangement, tour operator and related services group under heading 9985. From a GST angle, these are standard taxable services provided to government departments, tourism boards or private clients to increase visitor traffic and improve traveller experience. The common [**GST rate**](https://busy.in/gst-rates/) for such services has been 18%, with concessions or exemptions applying only in select government funded or notified schemes. After the 22 September 2025 GST slab updates, tourism promotion and visitor information services continue to be taxed mainly at 18% for ordinary commercial contracts. Any reduced rate or exemption must be supported by a clear notification reference and contract terms that meet the exact conditions mentioned in the law. **The table below highlights the latest GST rate notified for SAC code 998557.** | SAC code | Description | New GST rate (from 22 Sep 2025) | Old GST rate (till 21 Sep 2025) | Notes | | --- | --- | --- | --- | --- | | 998557 | Tourism promotion and visitor information services | 18% with ITC | 18% with ITC | Tourism promotion and visitor information under 998557 are standard support services charged at 18%, with event based concessional entries available only where specifically certified and without ITC. | While raising invoices, agencies should charge GST on the taxable value of tourism promotion campaigns and visitor information support services and disclose the tax separately. Consistent use of SAC 998557 and the correct rate in outward reporting helps both the service provider and the client reconcile their books and [**input tax credit**](https://busy.in/gst/input-tax-credit/) . ## Practical classification guidance In practical use, services that focus mainly on promotion and visitor information should be tagged under SAC 998557, while actual booking or operation related work should be classified under their respective reservation or tour operator codes. This separation keeps GST treatment aligned with the real nature of each service line. ## Conclusion SAC 998557 provides a clear GST category for tourism promotion and visitor information services. Applying this code correctly and using the prevailing 18% rate after the September 2025 changes helps tourism boards, agencies and marketing firms keep their GST positions transparent. Reviewing contracts against the latest notifications and taking expert advice for special schemes or government projects further strengthens compliance and reduces risk of future disputes. ## Explore more ### Other SAC services under 9985 - [998511: Executive Search Firm](https://busy.in/sac-code-998511/) - [998512: Recruitment Agency](https://busy.in/sac-code-998512/) - [998513: Contract Staffing](https://busy.in/sac-code-998513/) - [998514: Temporary Staffing](https://busy.in/sac-code-998514/) - [998515: Payroll Outsourcing](https://busy.in/sac-code-998515/) - [998516: Temp To Perm Staffing](https://busy.in/sac-code-998516/) - [998517: Co Employment](https://busy.in/sac-code-998517/) - [998519: Labour Supply](https://busy.in/sac-code-998519/) - [998521: Investigation](https://busy.in/sac-code-998521/) - [998522: Security Consulting](https://busy.in/sac-code-998522/) - [998523: Security System Installation](https://busy.in/sac-code-998523/) - [998524: Armoured Car](https://busy.in/sac-code-998524/) - [998525: Security Guard](https://busy.in/sac-code-998525/) - [998526: Dog Training](https://busy.in/sac-code-998526/) - [998527: Polygraph Test](https://busy.in/sac-code-998527/) - [998528: Fingerprinting](https://busy.in/sac-code-998528/) - [998529: Security](https://busy.in/sac-code-998529/) - [998531: Disinfection](https://busy.in/sac-code-998531/) - [998532: Window Cleaning](https://busy.in/sac-code-998532/) - [998533: Cleaning](https://busy.in/sac-code-998533/) - [998534: Water Tank Cleaning](https://busy.in/sac-code-998534/) - [998535: Sterilization](https://busy.in/sac-code-998535/) - [998536: Chimney Cleaning](https://busy.in/sac-code-998536/) - [998537: Exterior Building Cleaning](https://busy.in/sac-code-998537/) - [998538: Vehicle Cleaning](https://busy.in/sac-code-998538/) - [998539: Professional Cleaning](https://busy.in/sac-code-998539/) - [998540: Packaging](https://busy.in/sac-code-998540/) - [998541: Parcel Packing](https://busy.in/sac-code-998541/) - [998542: Coin Packing](https://busy.in/sac-code-998542/) - [998549: Packaging Solutions](https://busy.in/sac-code-998549/) - [998551: Travel Reservation](https://busy.in/sac-code-998551/) - [998552: Tour Package Booking](https://busy.in/sac-code-998552/) - [998553: Convention Centre Booking](https://busy.in/sac-code-998553/) - [998554: Cinema Ticket Booking](https://busy.in/sac-code-998554/) - [998555: Tour Operator](https://busy.in/sac-code-998555/) - [998556: Tourist Guide](https://busy.in/sac-code-998556/) - [998559: Travel Management](https://busy.in/sac-code-998559/) - [998591: Credit Rating](https://busy.in/sac-code-998591/) - [998592: Collection Agency](https://busy.in/sac-code-998592/) - [998593: Customer Support](https://busy.in/sac-code-998593/) - [998594: Office Administration](https://busy.in/sac-code-998594/) - [998595: Mailing](https://busy.in/sac-code-998595/) - [998596: Event Management](https://busy.in/sac-code-998596/) - [998597: Landscape Maintenance](https://busy.in/sac-code-998597/) - [998598: Information](https://busy.in/sac-code-998598/) - [998599: Business Support](https://busy.in/sac-code-998599/) ### All SAC headings - [99: All Services Accounting](https://busy.in/sac-code-99/) - [9954: Services in building & construction](https://busy.in/sac-code-9954/) - [9961: Services in wholesale trade](https://busy.in/sac-code-9961/) - [9962: Services in retail trade](https://busy.in/sac-code-9962/) - [9963: Accommodation, food & beverage services](https://busy.in/sac-code-9963/) - [9964: Passenger transport services](https://busy.in/sac-code-9964/) - [9965: Goods transport services](https://busy.in/sac-code-9965/) - [9966: Rental services of transport vehicles](https://busy.in/sac-code-9966/) - [9967: Supporting services in transport](https://busy.in/sac-code-9967/) - [9968: Postal & courier services](https://busy.in/sac-code-9968/) - [9969: Electricity, gas & water supply services](https://busy.in/sac-code-9969/) - [9971: Financial & related services](https://busy.in/sac-code-9971/) - [9972: Real estate services](https://busy.in/sac-code-9972/) - [9973: Leasing or rental services](https://busy.in/sac-code-9973/) - [9981: Research & development services](https://busy.in/sac-code-9981/) - [9982: Legal & accounting services](https://busy.in/sac-code-9982/) - [9983: Professional, technical & business services](https://busy.in/sac-code-9983/) - [9984: Telecommunications & broadcasting supply services](https://busy.in/sac-code-9984/) - [9985: Support services to business](https://busy.in/sac-code-9985/) - [9986: Support services to agriculture, hunting, forestry & more](https://busy.in/sac-code-9986/) - [9987: Maintenance, repair & installation services](https://busy.in/sac-code-9987/) - [9988: Manufacturing services on physical inputs](https://busy.in/sac-code-9988/) - [9989: Services in publishing, printing & bookbinding](https://busy.in/sac-code-9989/) - [9991: Public administration & other services](https://busy.in/sac-code-9991/) - [9992: Education services](https://busy.in/sac-code-9992/) - [9993: Human health & social care services](https://busy.in/sac-code-9993/) - [9994: Sewage & waste collection](https://busy.in/sac-code-9994/) - [9995: Services of membership organizations](https://busy.in/sac-code-9995/) - [9996: Recreational, cultural & sporting services](https://busy.in/sac-code-9996/) - [9997: Other Services](https://busy.in/sac-code-9997/)